The Notify Me button is not showing
The Notify Me button of EZ Preorder & Back In Stock shows only when six things are true: the product is on your restock list, the EZ PreOrder - Notify Me block is on the product's template, Track quantity is on, Continue selling when out of stock is off, the selected variant is sold out, and your store is under its restock signup limit. If any one is missing, the button stays hidden. Work through the checks below in order; most back in stock alert problems are fixed by the first three.
Available on: Free, Core, Growth, Professional and Scale plans.
Where to find it: EZ Preorder → Restock Alerts, and Shopify admin → Online Store → Themes → Customize.
Quick checklist
| Check | Where to look | Fix |
|---|---|---|
| The product is on the restock list | Restock Alerts → Products | Add Products |
| The block is on the product's template | Theme editor, the product's template | Add EZ PreOrder - Notify Me and save |
| Track quantity is on and Continue selling when out of stock is off | Product page in Shopify admin, or the warning icon on the Products tab | Change both settings |
| The selected variant is sold out | Product page in Shopify admin | None needed: the button shows only on sold-out variants |
| You are under your signup limit | Email "Restock Alert Quota Limit Reached", or the Plan limit reached banner | Upgrade, or wait for the limit to reset |
| The button tracks the right variant | Your store, switching variants | Set the restock Form selector |
Check 1: The product is not on the restock list
The Notify Me button shows only for products on the restock list. In EZ Preorder, open Restock Alerts → Products and look for the product. If it is missing, click Add Products, tick it and click Confirm. New products take 10 to 20 seconds to update on your store, so wait, then reload the product page. See How to set up restock alerts.
Check 2: The block is not on the product's template
The Notify Me button appears only on product templates that contain the EZ PreOrder - Notify Me block. Each product uses one template, chosen in the Theme template setting on the product's page in Shopify admin.
- Go to Online Store → Themes → Customize on your published theme.
- In the template menu at the top, choose Products, then the template the product uses.
- Look for EZ PreOrder - Notify Me in the product information section. If it is missing, click Add block, open the Apps tab and add it.
- Make sure the block is not hidden (its eye icon is not crossed out), then click Save.
The Notify me block is not enabled banner on the Restock Alerts page checks only the default product template of your published theme. If your products use another template, check that template yourself.
Check 3: Track quantity is off or Continue selling is on
The Notify Me button needs Track quantity turned on and Continue selling when out of stock turned off for the variant. Without tracking, Shopify never treats the variant as sold out. With Continue selling on, Shopify keeps it available to buy, so there is nothing to be notified about.
On the Products tab, a warning icon marks products and variants with the wrong settings. Hover over it and click bulk edit page to fix them in Shopify's bulk editor, or change them on each product's page in Shopify admin.
Variants on preorder with the Always or Sold out rule need Continue selling when out of stock on, so they show the preorder button instead of Notify Me. That is expected. To show Notify Me on such a variant, take it off preorder first. See Preorder rules.
Check 4: The selected variant is in stock
The Notify Me button shows only while the selected variant is sold out. It hides for variants with stock and switches as the shopper changes variants. If the Small size is sold out and Large is in stock, the button shows only while Small is selected. Check the variant's available quantity in Shopify admin: it must be 0 or less.
Check 5: Your store reached its restock signup limit
When your store reaches its restock signup limit, the Notify Me button disappears from every product at once. You would have received an email titled "Restock Alert Quota Limit Reached". The limits are:
- Free: 30 signups in total for the life of your store. This limit never resets.
- Core: 250, Growth: 750, Professional: 1,500 signups per billing cycle. The count resets when your billing cycle ends.
- Scale: unlimited signups.
To bring the button back straight away, upgrade or change to another paid plan, which resets your count to 0. See When are restock alerts sent? and Plans and pricing.
Check 6: The button shows for the wrong variant or does not update
The Notify Me button reads the selected variant from your theme's product form. Some themes use a different variant picker, or have more than one product form on the page, for example quick-add buttons in another section. The button can then show on in-stock variants, stay hidden on sold-out ones, or not change when the shopper switches variants.
To point the button at the right form:
- In EZ Preorder, go to Configuration → Theme Settings.
- In the Restock Alerts card, turn on the toggle.
- In Form selector, enter the CSS selector of your main product form, for example
form.product-form. Click How to find it? for help finding it. - Save your changes.
If you are not sure which selector to use, contact support. See Advanced theme settings.
The Notify Me button shows, but the signup fails
The Notify Me popup shows one of these messages when a signup cannot be saved:
"Something went wrong. Please try again." Your store may have reached its signup limit after the shopper opened the page; check your email for "Restock Alert Quota Limit Reached". Otherwise it was a temporary problem: ask the shopper to try again, and contact support if it keeps happening.
"Unable to determine market. Please try again." Your store did not pass its market information to the page. Contact support with the product's URL.
"Please enter a valid email address" or "Please fill in all fields". The shopper must enter both a name and an email address in a normal format.
Notify Me is missing on preorder variants hidden in some countries
If a preorder variant is limited to certain countries and the shopper is browsing from another one, that shopper sees a disabled sold-out button and no Notify Me button. The variant still has Continue selling when out of stock on for the preorder, so the Notify Me button stays hidden. See Preorders for specific countries and markets.
Frequently asked questions
Why does the Notify Me button show in the theme editor but not on my store?
The theme editor always shows the block so you can style it, with a note under it. On your live store the button shows only for sold-out variants of products on your restock list. Run checks 1 to 5.
Why does the Notify Me button disappear when I pick another size?
The button follows the selected variant. It hides for variants in stock and shows for variants that are sold out. That is expected.
Can the Notify Me button show on collection pages?
No. The EZ PreOrder - Notify Me block is a product page block. It does not add buttons to collection page product cards.
Do I need the EZ Preorder app embed turned on for the Notify Me button?
No. The Notify Me block works without the app embed. The app embed is needed only for preorders.
The banner says the Notify me block is not enabled, but the button works. Why?
The banner checks only the default product template of your published theme. If your restock products use another template that has the block, the button works and you can ignore the banner.
Related articles
- How to set up restock alerts: the full setup, step by step.
- What are restock alerts and how do they work?: when the button shows and what shoppers receive.
- When are restock alerts sent?: signup limits and when they reset.
- Advanced theme settings: the restock form selector.
- Preorder rules: why preorder variants do not show Notify Me.
- Get help and contact support: reach the EZ Preorder team.